{'It’s like they’ve erupted out of someone’s subconscious': how horror has come to dominate contemporary film venues.
The largest jump-scare the cinema world has witnessed in 2025? The comeback of horror as a dominant force at the British cinemas.
As a style, it has remarkably exceeded earlier periods with a 22% rise compared to last year for the British and Irish cinemas: £83,766,086 in 2025, against £68.6 million last year.
“Last year, no horror film reached £10m at the UK or Irish box office. This year, five films have,” says a film industry analyst.
The top performers of the year – Weapons (£11.4m), Sinners (£16.2 million), the latest Conjuring installment (£14.98m) and the sequel to a classic (£15.54m) – have all remained in the theaters and in the public consciousness.
While much of the professional discussion centers on the standout quality of renowned filmmakers, their successes point to something shifting between audiences and the style.
“Viewers often remark, ‘This is a must-see regardless of your genre preferences,’” explains a film distribution executive.
“These productions twist traditional elements to craft unique experiences, resonating deeply with modern audiences.”
But beyond aesthetic quality, the consistent popularity of spooky films this year indicates they are giving moviegoers something that’s greatly desired: therapeutic relief.
“Right now, there’s a lot of anger, fear and division that’s being reflected in cinema,” observes a film commentator.
“The genre masterfully exploits common anxieties, magnifying them so that everyday stresses fade beside the cinematic horror,” says a noted author of vampire and monster cinema.
Amid a current events featuring geopolitical strife, enforcement actions, extremist rises, and ecological disasters, witches, zombies and vengeful spirits resonate a bit differently with audiences.
“It’s been noted that vampire cinema thrives during periods of economic hardship,” says an actress from a recent horror hit.
“The concept reflects how economic systems can drain vitality from individuals.”
Historically, public discord has always impacted scary movies.
Scholars point to the boom of German expressionism after the the Great War and the turbulent times of the early Weimar Republic, with films such as The Cabinet of Dr Caligari and the iconic vampire tale.
Subsequently came the economic crisis of the 30s and Universal Studios’ Frankenstein and The Wolfman.
“Consider the Dracula narrative: an outsider from the east brings a corrupting influence that permeates society and challenges its heroes,” explains a academic.
“Therefore, it embodies concerns related to foreign influx.”
The specter of border issues inspired the recently released folk horror a recent film title.
The creator elaborates: “I wanted to explore ideas around the rise of populism. Firstly, slogans like ‘Let’s Make Britain Great Again’, that harken back to some fantasy time when things were ‘better’, but only if you were a rich white man.”
“Also, the concept of familiar individuals revealing surprising prejudices in casual settings.”
Maybe, the current era of celebrated, politically engaged fright cinema commenced with a sharp parody released a year after a contentious political era.
It ushered in a fresh generation of visionary directors, including various prominent figures.
“Those years were remarkably vibrant,” says a filmmaker whose project about a murderous foetus was one of the period's key works.
“I think it was the beginning of an era when people were opening up to doing a really bonkers horror film which had arthouse aspirations.”
The director, currently developing another scary story, continues: “In the last ten years, public taste has evolved to welcome bolder horror concepts.”
Simultaneously, there has been a reappraisal of the underrated horror works.
Recently, a nicke l venue opened in a major city, showing underground films such as The Greasy Strangler, The Fall of the House of Usher and the late-80s version of Dr Caligari.
The re-appreciation of this “rough and rowdy” genre is, according to the venue creator, a clear response to the formulaic productions churned out at the box office.
“It counters the polished content from big producers. The industry has become blander and more foreseeable. Numerous blockbusters share the same traits,” he says.
“Conversely, [such movies] appear raw. As if they emerged straight from the artist's mind, untouched by studio control.”
Fright flicks continue to challenge the norm.
“They have this strange ability to seem old fashioned and up to the minute, both at the same time,” notes an specialist.
Besides the re-emergence of the deranged genius archetype – with two adaptations of a classic novel upcoming – he predicts we will see fright features in 2026 and 2027 responding to our modern concerns: about AI’s dominance in the near future and “monstrous metaphors in power structures”.
Meanwhile, a biblical fright story The Carpenter’s Son – which depicts the events of Mary and Joseph’s struggles after the messiah's arrival, and features celebrated stars as the sacred figures – is set for release later this year, and will certainly create waves through the religious conservatives in the America.</